Born and raised in Southern California, Jen left her valley girl roots behind for college in Berkeley. She fell in love with the Bay Area and decided to stay. Jen got a taste of the start-up life at WebTV where she developed a passion for consumer products and the entrepreneurial spirit. After a brief time on the East Coast to get an MBA at the Yale School of Management, she high-tailed it back to the California sunshine and the high tech world of Silicon Valley.
Jennifer has worked at big companies and startups, from Microsoft to Danger, and launched several consumer products. She specializes in content strategy and end to end user experiences from content and user interface design to remote controls and out of box experience. Her customer facing work includes on-screen user interface text, customer emails, help and FAQs as well as website copy.
Jen writes an award-winning personal blog, is a public speaker and has published several essays.